Client
Niyotail
Type
UI Design, Graphiics
Transforming FMCG industry
Niyotail, a distribution network to connect retailers directly & efficiently with manufacturers, by focusing on simplifying the supply chain and logistics for food and FMCG products to make life easier for retailers in India using mobile commerce, data science and analytics. 1K is a product of niyotail which is a kirana store.
My role
This project involved building a mobile application for agents who are employees of the parent company. The application enables agents to track the availability of products at 1K stores. I began by auditing the product's usage to understand the user base. My approach started with analyzing the task flow and logistics that agents handle, which later guided the design process.
USER STUDY
Following are the tasks that a agent would do.
User tasks
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Visit 1K stores regularly
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Collaborate with kirana
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Check availability of products
User painpoints
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Hectic schedules
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Tedious excel sheets
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Keeping track of unlisted products
User behaviour
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Goes to kirana
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Checks availability
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Fills in quantity
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List the unlisted product
User
Stories
